About Breakaway Tourism


Michelle Sidebottom

Commencing her career in international hotels and resorts in 1990, today Michelle brings a wealth of tourism, hospitality, events, caravan & camping, workforce development, vocational education & training and project management experience to Breakaway Tourism and has an extensive network of industry, corporate and government sector networks.

Michelle holds qualifications in Tourism; Tourist Park Management; Training & Assessment; and Business Marketing fields.

Examples of previous employers include: Hotels and Resorts in Japan and Malaysia; Joondalup Resort and Country Club; Yalgorup Eco Park; New Esplanade Hotel; Hospitality Group Training; Aspen Group (Resorts and Villages); and FutureNow Creative and Leisure Industries Training Council. Michelle has also worked as a business development contractor and relief general manager in a range of hospitality, tourism and lifestyle village operations across Australia.

Michelle's diverse list of clients includes proprietors such as tourist parks, tour operators, bars, restaurants, recreation attractions, lifestyle villages, property developers, registered training organisations, industry organisations, government agencies and partnering industry consultancies.

Michelle currently holds positions with the Peel Development Commission (Board Member); Mandurah & Peel Tourism Organisation (Board Member); and the Clubs Western Australia Awards for Excellence (Chair, Judging Panel). She is also a former WA and Australian Tourism Awards; and Australian Hotels Association Judge.

Michelle’s energy and commitment to the growth and development of the tourism, lifestyle and associated industries in Western Australia ensures a high quality of service delivery and assured client confidence.


Michael Sidebottom

Michael has been involved in the tourism, recreation, lifestyle and mining sectors since 2000. He has an intimate knowledge of frontline tourism operations having managed quality tourism and lifestyle properties throughout Western Australia, Northern Territory, Queensland and Victoria. Michael is well versed in all aspects of project management from design and regulatory approvals to project administration and implementation of operational systems.

Through various projects, Michael has developed a comprehensive knowledge of site acquisitions; caravan park, lifestyle and mining village developments; and modular building, which has seen him involved in the manufacturing and distribution of modular accommodation, park homes, site offices and amenities buildings to suit industries such as hospitality, mining, tourism, lifestyle, construction and local government.

Michael has produced and implemented numerous feasibility and business case studies and strategies for local government agencies and the private sector. His strong facility management and external operations management services increases business occupancy, revenue and operational capacity. He also develops and implements standards compliant policies, procedures and operational documents for a range of industries.

Previous employers include: Fleetwood Corporation; National Australia Bank; Yalgorup Eco Park; Peel Thunder Football Club; YMCA; Aspen Group (Resorts & Villages); and National Lifestyle Villages.

After many years of building a broad repertoire of experience and knowledge, Michael is able to provide clients with a considered approach to each project ensuring ‘fit for purpose’ project objectives are structured to maximise positive returns on investment outcomes.

Michael’s ‘hands on’ approach to project management and development ensures projects are delivered on time and on budget.


Servicing the retirement living, workers’ accommodation and construction sectors.

Breakaway Business Solutions is our project management and facility development / redevelopment services company operating outside of tourism-related business.


Surf ResQ is a new instant surf leash repair device designed to fix a snapped leash in seconds. Designed by Breakaway Tourism’s Michael Sidebottom with business partners Clinton Hood and Darren Waters, Surf ResQ is now available for sale at your local surf store or purchase online at www.surfresq.com.au.


This device is a ‘must-have’ accessory for local surfers and surf travellers.

surf-resq-leash-repair-fix .jpg

Breakaway Industry Partners and Associates

Breakaway Tourism has strong working relationships with experienced and specialist partners, associates and subcontractors enabling streamlined project management or contract services. Examples of our associates include...