Breakaway Tourism offers a highly experienced and strategic approach to workforce development, training and industry specialist programs across a range of industry sectors.

With a thorough working knowledge of vocational education and training planning and implementation, clients can expect a dedicated service to increasing capacity, quality and productivity within their operations, from the sole operator to multi-facility companies, or industry associations to full regional solutions. Breakaway Tourism has extensive State and National industry, training and government networks.

Industry development program design, delivery and management

Customised workforce development and training solutions

Breakaway Tourism has developed and delivered a range of Aboriginal tourism development programs since 2017 in partnership with the Western Australian Tourism Operators Council (WAITOC).

Projects proudly funded by Indigenous Business Australia, Tourism WA, City of Perth and other Local Government Agencies.

Aboriginal Tourism Export Initiative 2019-2020

Raising the quality of Aboriginal tourism products and services in Western Australia with progression towards ‘Export Ready’ (international markets) Aboriginal tourism product. 9 x Aboriginal tourism business Graduates from Perth, Mandurah, Dwellingup, Karratha and Albany.

Project funded by Indigenous Business Australia, Tourism WA and City of Perth

Aboriginal Tourism Development Initiative 2018-2019

Development of new and emerging Aboriginal tourism businesses in Western Australia. 13 x Aboriginal tourism business Graduates from Perth, Mandurah, Dwellingup, Bremer Bay, Albany, Meekatharra, Ilkurlka (Beadell).

Project funded by Indigenous Business Australia, Tourism WA and City of Perth.

Aboriginal Tourism Development Pilot Program (Perth) 2017-2018

Development of new Aboriginal tourism businesses in Perth, Western Australia. 4 x Aboriginal tourism business Graduates from Perth.

Project funded by Tourism WA and City of Perth.

For more information about the design, delivery and development of industry and workforce development programs, or to register you interest for future programs, please contact Michelle Sidebottom at Breakaway Tourism via email at michelle@breakawaytourism.com.au.

For more information about Aboriginal tours and experiences in Western Australia, or Aboriginal tourism industry development programs, visit the WAITOC website at www.waitoc.com.

Breakaway Tourism developed and delivered the Caravan Industry Development Initiative (CIDI) program in partnership with the Caravan Industry Association of Western Australia in 2016 and delivered CIDI Stage 1 in 2017 and CIDI Stage 2 in 2017/2018.

This project was proudly funded by Tourism WA.

Key goals of the CIDI Stage 1 and 2 programs included:

• Raise the quality of tourism products and services in WA’s caravan and camping sector

• Improve operational capacity and diversity of caravan and camping grounds operators

• Nurture collaborative industry, community and government networks

• Improve the visitor experience and economic expenditure in regional and remote Western Australia

Fifty-six caravan and camping grounds operators in regional and remote areas of Western Australia have now successfully completed this innovative program for the caravan and camping sector.

See an overview of the Caravan Industry Development Initiative presented by Breakaway Tourism's Michelle Sidebottom at the WA Caravan Industry State Conference in November 2017 here. 

Examples of other major industry projects (now completed) delivered by Breakaway Tourism have included:

Hospitality Graduate Enhancement Program

Graduate chef employment, mentoring and professional development program designed and managed by Michelle Sidebottom on behalf of The Cantillon Institute.

Program partnered with high quality hotels, restaurants and cafes across Perth.

Workforce Futures

Breakaway Tourism’s Michelle Sidebottom was a registered Skills Advisor (Western Australia) representing the Caravan Industry Association of Australia; Clubs Australia; Clubs WA; and Outdoors WA with a goal to helping industry businesses improve and grow through their workforce. 

This program was funded by the Commonwealth of Australia and assisted tourism, hospitality, events, outdoor recreation and clubs operators across Western Australia.